Calculate Within Shares for Nesting Structure

gen_within_share(df, mkt_share, nest_share, subnest_share = NULL)

Arguments

df

Dataframe to work with

mkt_share

Variable containing product market shares, as a character string.

nest_share

Variable containing market share of nest, as a character string.

subnest_share

Variable containing market share of subnest, as a character string.

Value

A dataframe with the outside- and nest-shares added.